Tag Archives: HTML TITLE element

Audience Based Optimisation – The better way to SEO

While optimising websites and services for Search Engine Spiders or Web Crawlers makes sense, the real ROI is driven by engaging your users – your target audience. Here is what I call, Audience Based Optimisation (ABO), comes in.

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(X)HTML alt vs title attributes Vs the TITLE tag

alt” attributes are NOT “alt” tags.

Phew! now that it’s out of the way lets proceed.

During team meetings I often hear developers and designers throw in the term “alt ” tags when referring to the “alt” attribute. A few years ago, I too, used to refer to the “alt” attribute as an “alt” tag. Infact, even the Human Factors International website incorrectly refers to these attributes as tags, well, they also incorrectly refer to the “longdesc” attribute as tags.
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